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Showing posts from October, 2010

e-Make it so

E-readers do get a lot of publicity, don’t they? Virtually every Bookseller news round up has at least one article about them. There are websites and blogs devoted to them. Print journals carry articles about them. They’re big on the agenda at the Frankfurt Book Fair. Perhaps it’s hardly surprising when you think that e-readers are in the hands of some of the most powerful technology and communications firms in the commercial world.

One wouldn’t like to accuse e-reader manufacturers of having a vested interest of course, but sometimes it does feel like a conspiracy to shove the things down your throat. Amazon can’t do enough to push its Kindle. They even have a link to the publisher on the webpage of books that are not available as an e-book so you can tell them you want to read it on a Kindle. That’s consumer power for you, isn’t it? Or perhaps it would be if the button also gave you the option to ask the publisher to drop the price, or to publish more books like this and less like t…